Fun, colourful, ethically produced clothing, shoes, bedding, and bags
for babies, children, teens and adults.

Trusted brands from across the globe, sent to you from our home in New Zealand.

NEW SEASON SWIMWEAR

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Swimwear made from recycled fabrics and with SPF 50+.

Muddy Puddles - UV Protective Long Sleeve Swimsuit Green Ice Cream
New
UV Protective Long Sleeve Swimsuit Green Ice Cream
Muddy Puddles $69.00 NZD
Muddy Puddles - UV Protective Long Sleeve Swimsuit Multi Check
New
UV Protective Long Sleeve Swimsuit Multi Check
Muddy Puddles $69.00 NZD
Muddy Puddles - UV Protective Swim Shorts Multi Floral
New
UV Protective Swim Shorts Multi Floral
Muddy Puddles $45.00 NZD
Muddy Puddles - UV Protective Swim Shorts Pink Starfish
New
UV Protective Swim Shorts Pink Starfish
Muddy Puddles $45.00 NZD
Muddy Puddles - UV Protective Swim Shorts Multi Check
New
UV Protective Swim Shorts Multi Check
Muddy Puddles $45.00 NZD
Muddy Puddles - UV Protective Rash Vest Multi Check
New
UV Protective Rash Vest Multi Check
Muddy Puddles $48.00 NZD
Little Green Radicals - Blue Whales Upf 50 Recycled Sunsafe Sunsuit
New
Blue Whales Upf 50 Recycled Sunsafe Sunsuit
Little Green Radicals $75.00 NZD
Little Green Radicals - Vintage Flowers Upf 50 Recycled Sunsafe Sunsuit
New
Vintage Flowers Upf 50 Recycled Sunsafe Sunsuit
Little Green Radicals $75.00 NZD
Little Green Radicals - Teal Rainbows Upf 50 Recycled Sunsafe Sunsuit
New
Teal Rainbows Upf 50 Recycled Sunsafe Sunsuit
Little Green Radicals $75.00 NZD
Muddy Puddles - Red Sprinkles Rash Vest and Bottoms (18-24 Months)
Sale
Red Sprinkles Rash Vest and Bottoms (18-24 Months)
Muddy Puddles $29.00 NZD $58.00 NZD
Muddy Puddles - SECONDS - UV Protective Swim Shorts Pink Starfish (7 - 8 Years)
Sale
SECONDS - UV Protective Swim Shorts Pink Starfish (7 - 8 Years)
Muddy Puddles $35.00 NZD $45.00 NZD
Muddy Puddles - SECONDS - UV Protective Rash Vest Multi Check (4 - 5 Years)
Sale
SECONDS - UV Protective Rash Vest Multi Check (4 - 5 Years)
Muddy Puddles $38.00 NZD $48.00 NZD
DUNS Sweden - Radish Zip Suit (Bright Lime Green)

All-in-one Suits

Shoes
Merle - Forest At Night Skater Dress

Dresses
More than a Fling - Red Short Sleeved Top

Basics
Hoopla Kids - Radish Fix It Kit (2-pack)

Fix It Kits
Fjällräven - Kånken Rainbow Sling

Backpacks
DUNS Sweden - Seahorses Sunhat

Seahorses Sunhat

$44.00 NZD

( / )
Unavailable

Sunhat with a wide brim and a snap for holding the front up. Features cute seahorses print, with a complementary orange gingham underbrim.  Ties for keeping the hat on in sizes small and medium.

Main Material: 100% GOTS Certified Organic Cotton woven twill
GOTS Certified Non-Toxic dye and print.
GOTS Certified production. Made in Tirupur, Tamil Nadu, India.
GOTS Certification number IDFL 017899.

MERLE BUNDLE DEAL

MERLE BUNDLE DEAL

Buy any 2 or more items from the whimsical Merle collection and enjoy 20% off automatically at checkout. Featuring playful prints of critters, under-the-sea adventures, and dreamy nighttime scenes — perfect for sparking kids' imaginations!

Shop Merle
Fräulein Prusselise BUNDLE DEAL

Fräulein Prusselise BUNDLE DEAL

Buy 3 or more Fräulein Prusselise socks or tights and get 20% off automatically at checkout - even on items already on sale!

Shop Fräulein Prusselise
“

Hey, we absolutely LOVE your clothes. I have recently discovered them. Such good strong fabric, vibrant colours, great fitting and amazing patterns. I just can't rate your clothes enough.

“

Wow! I’m so impressed with the softness of the fabric, he said they’re the comfiest pyjamas he’s ever had. We’ve been struggling to get him to keep his pyjamas on at night, with him complaining about his shirt riding up and pant cuffs bunching up his legs. I’ve been searching for so long to find a soft comfortable onesie for older kids (that aren’t made from yuck plastic fleece) and I’m so happy to have found these zip suits! Bonus that the variety of prints are amazing, I love the radishes.

Lamea
Sarah